Book Chapter 2013
Rapid market appraisal (RMA)
Abstrak
The Rapid Market Appraisal (RMA) has been designed to analyze value chains from farmgate to consumers, the role of various people involved in adding value, and their bargaining power used to capture part of the end-user value. This information can subsequently be used to 1) raise awareness with farmers about the importance of market information; and 2) guide interventions aimed at improving the efficiency of marketing systems and generating benefits for participants.
Detail publikasi
Berkas
Sitasi
Perdana A, Budidarsono S, Kurniawan I and Roshetko JM. 2013. Rapid market appraisal (RMA). In: van Noordwijk M, Lusiana B, Leimona B, Dewi S and Wulandari D,eds. Negotiation-support toolkit for learning landscapes. Bogor, Indonesia. : World Agroforestry Centre (ICRAF) Southeast Asia Regional Program. P. 52-54.
